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Writing & Translation 2

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What you will learn

Digital marketing is about making your brand stand out from the crowd, and it’s one of the fastest-growing fields in business today.

In this course, you’ll learn all about digital marketing—what it is, why it’s so important, and how you can use it to get the results you want.

You’ll also learn how to choose the right platform for your business or for your clients, how to write effective copy for social media posts and email campaigns, and how to track your campaign performance across channels so you know exactly what works best for your business.

Lectures

Lecture 1
Introduction to Digital Marketing
Digital marketing is considered to be a strategic tool that can help organizations develop and maintain their competitive edge.
Lecture 1
Lecture 2
Search Engines & Search Engine Optimization
Search engines allow users to find the best answers to their questions, which is why they are so important in our lives today.
Lecture 2
Lecture 3
Websites & Web Design
The most important part of any website is the content, it's what makes up the majority of a website, so it’s important that you invest time in creating quality content for your site.
Lecture 3
Lecture 4
Digital Display Advertising
A popular form of online marketing that uses online ads to promote a business or a business' products and services.
Lecture 4
Lecture 5
Email & Mobile Marketing
Email and mobile marketing are two of the most popular digital marketing techniques used in business today.
Lecture 5
Lecture 6
Social Media Marketing
One of the most effective ways for businesses to reach out to new potential customers at a relatively low cost.
Lecture 6
Lecture 7
Online Relations
In the past decade, public relations has evolved into an effective, interactive process that blends traditional techniques with new forms of media.
Lecture 7
Lecture 8
Web Analytics
Web analytics can be used to mean the entirety of an online marketing strategy, or it can refer to just one component of that strategy.
Lecture 8
Lecture 9
Digital Marketing Campaigns
A digital marketing strategy provides the framework for adapting your business to this ever-changing environment.
Lecture 9
Lecture 10
Digital Marketing Regulations
The various regulations that deal with unsolicited communications, as well as how data protection is handled in a number of countries around the world.
Lecture 10

All our courses include

Technical support

Our skilled mentors lead your learning and are committed to answering your questions, motivating you, and keeping you on track.

Career office

Our career office is here to help you find a job in digital marketing. We’ll guide you through the process of finding the right position for your skills and experience.

e-Learning

e-Learning is the ideal way to study at your own pace. You can study whenever you want, from any location and device with an internet connection.

Get started today.

Become a Digital Marketing Expert

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FAQ

Although no prior experience is required, learners should be familiar with basic computer skills such as file management, using third-party online programs, and navigating the internet using an online browser.

You can study anytime of the day you want, any day of the week. The course offers blended learning for you to have a flexible study schedule and also have programmed lessons with our knowledgeable professors.

The course starts 5 days after you enrollment. You will receive access to the course through our platform.

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